In this episode, Rod Arnold interviews serial connector, cause marketer, angel investor, and corporate responsibility expert Susan McPherson, CEO and Founder of McPherson Strategies, a communications consultancy focusing on the intersection between brands and social good, providing storytelling, partnership creation and visibility to corporations, NGOs and social enterprises.

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Watch the video below and learn how you can get more people to actually read your website. You work so hard to get people to visit your website. Whether it's social media, digital advertising or sending emails, driving site visits is hard work! But what happens when...

How to get people to actually read your website

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Watch the video below and learn how you can get more people to actually read your website. You work so hard to get people to visit your website. Whether it's social media, digital advertising or sending emails, driving site visits is hard work! But what happens when...