In this episode, Rod Arnold interviews serial connector, cause marketer, angel investor, and corporate responsibility expert Susan McPherson, CEO and Founder of McPherson Strategies, a communications consultancy focusing on the intersection between brands and social good, providing storytelling, partnership creation and visibility to corporations, NGOs and social enterprises.
Do you ever feel frustrated that more people aren't donating to your nonprofit? The problem might just be your mindset toward your donors . Check out this new video, and discover the power of a together mindset to more effectively engage donors.
Watch the video below to learn how we can cut through the noise and connect with donors.These days we hear a lot about "uncertain times," especially in advertisements. But even though it has become cliché, the truth remains: These are uncertain times. And in times of...