Leading Good is a platform with one simple purpose: To inspire and equip leaders of nonprofits, social enterprises, and social impact brands with insights and expert advice - for greater Good.
For over twenty years, Rod Arnold and Hugh Weber have been called upon to provide advice and strategy at the highest levels of leadership for nonprofits, businesses, and government. Under Rod’s leadership as COO, charity: water emerged as a premier cause brand and digital marketing leader, innovating in the use of social media and peer-to-peer fundraising. Leveraging cutting-edge data techniques, network theory, and low-cost community organizing strategies, Hugh built a multi-million dollar nonprofit to connect the creative class of Rural America. Rod and Hugh have also been fortunate to work with global brands like Paramount Pictures, Compassion International, Ford, and the World Economic Forum as clients and collaborators. Regardless of the project, they have always had a simple purpose: to empower leaders to maximize their impact and do more Good.
Through their work, Rod and Hugh have developed a world class network of social good leaders and expertise on how to transform organizations from mission to movement. But, until now, they have been limited to one-on-one client relationships and "sage on the stage" presentations at conferences.
Rod and Hugh are proud to launch Leading Good, a joint endeavor committed to extending and deepening their work to reach as many leaders in social enterprises as possible. Leading Good seeks to both inspire leaders and equip them with strategic and practical insights specific for leaders of Good. So whether you’re focused on growing a nonprofit organization, building a social enterprise, or marketing a purpose-driven brand, this is for you.
Welcome to Leading Good.